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C.E.O. (2002)

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Ling Min becomes the manager of Haier Factory when the factory is almost bankrupted. He has had no formal education, but on his own, he systematically studies Western theories of industrial... See full summary »

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Title: C.E.O. (2002)

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Cast

Credited cast:
...
CEO Ling Min
Zong-Hua Li ...
Haier Director & Engineer
Yue Ma ...
Chang Li Xia
Juan Zi ...
Yang Yang
...
Wilhelm Stremann
...
Monsieur de Reaumur
...
Nikola Weber
Anja Freese ...
Petra Hayse
...
Louis Kline
...
May Moore (as Mia Esther Riverton)
Aimin Zhang ...
Haier Technician
Rest of cast listed alphabetically:
Richard Jennings ...
South Carolina Governor
Woody Mu ...
Zhiyuan Xi
...
David Morris
Hui Xiao ...
Haier Representative
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Storyline

Ling Min becomes the manager of Haier Factory when the factory is almost bankrupted. He has had no formal education, but on his own, he systematically studies Western theories of industrial management and such classical Chinese philosophies as Confucianism, Taoism, and Suntzu. His first challenge is from the Chinese workers, technicians, and officers, who have been trained to work under the old system and unable to function sufficiently in the new era of international competition. Once his products become good enough, he has to face severe competition, and, in some cases, humiliations, from well-established foreign companies. He and his company succeed in becoming the first Chinese private company to enter the international market, because of hard work, scientific management, and the combination of Western and Eastern philosophy. Written by Craig Metts <catmoon@mindspring.com>

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Shouxi zhixingguan  »

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User Reviews

 
True story of the success of Haier.
21 November 2003 | by See all my reviews

This is a true story of the rise of Haier, the largest consumer electronics maker of China, from the brink of bankruptcy to the success of becoming the biggest consumer electronics makers in China and the first Chinese firm to invest abroad, setting up factory in USA.

As a side note, the consumer electronic giant had its pathetic beginning as a small refrigerator factory that was about to bankrupt and the first thing the new manager did was to smash a dozen poor quality refrigerators into pieces, and that hammer used is still on display at Haier's headquarter.


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