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E-Dreams (2001)

 |  Documentary  |  2 June 2001 (USA)
6.8
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Ratings: 6.8/10 from 231 users   Metascore: 65/100
Reviews: 11 user | 6 critic | 8 from Metacritic.com

An in-depth look at the highs and lows of a dot com. The movie follows the founders of Kozmo.com as they raise money and file for IPO. But no one has predicted the market crash in April 2000.

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Credited cast:
Joseph Park ...
Himself
Yong Kang ...
Himself
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Storyline

The recent "new" economy with its unprecedented highs and frantic reversals of fortune is rife with fascinating true stories. e-Dreams turns it's focus to the recently defunct Kozmo.com. Once upon a time, a story like this would have been unbelievable, even among those intimate with the workings of Wall Street. But Kozmo.com is now a case study of how an entire economic sector went awry. Just three years ago, Kozmo.com was just an idea in the minds of two 20-something Korean American investment bankers: an online convenience store that made deliveries of snacks, videotapes and other products within a half hour. Beginning in an unfurnished warehouse, co-founders Joseph Park and Yong Kang and their small group of employees did everything from build the website to making deliveries on bicycle. Over the following year their business grew from 10 employees to 3,000 and extended to 11 cities. Like so many other dot-coms, Kozmo.com's growth was something hitherto unseen: It raised more than ... Written by Seattle International Film Festival Guide

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internet | ipo | failure | bankruptcy | ceo | See All (11) »

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2 June 2001 (USA)  »

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American e-Dream  »

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User Reviews

 
Make it stop!!!
20 October 2005 | by (United States) – See all my reviews

I had one of the most infuriating movie watching experiences of my life watching this on DVD. I can't believe the immature, clueless, egomaniac founders of Kozmo raised $280 million for this harebrained, no win, "business," and then blamed its demise on the markets and the VCs who didn't want to plow more money in. The filmmaker cast a nauseatingly sympathetic eye toward the whole train wreck, basically making the founders look like cute failed visionaries. God help us if we ever go back to a time where half-baked, profitless ideas, on such a mass scale, get funded. If anything, this movie demonstrated how intoxicating media attention is, how it drives a company to made bad decisions. The CEO's inability to stop himself from talking to reporters during the IPO quiet period is one blatant example. To that end, I can't think of any other failed business-oriented documentary, chalk full of corporate malfeasance and ineptitude, that so likely pleased its subjects. The epilogue (the special features interviews) confirmed that the only lesson learned by these guys is that it was everyone else's fault, or that they grew too fast because the older seasoned guys they brought in wanted to "run big companies." Never mind that it was the founders who raised a Third World-debt-sized war chest and blew it. Or that the economic underpinnings of the business were flawed and hardly baked, and there was no possible way to become profitable EVER. The filmmaker, like the founders, gives no thought to the numbers. So what is this movie about? Publicity -- pre, during and post. Addiction to personal publicity, self-satisfaction, and no practical experience in building a business is what drove this company and its founders to extinction.


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