2 items from 2015
In recent times, Hollywood has enjoyed going back into the 1990s to come up with belated sequels to previous hit movies. So, we finally got Dumb & Dumber 2, for instance, whilst a third Clerks, a second Mallrats, a new Sister Act and a Naked Gun reboot are being cooked up somewhere. Further belated sequels? Zoolander 2 finally arrives next year, and Anchorman 2 celebrates, quietly, its second birthday this Christmas.
It was only at the end of the 1990s that comedy sequels suddenly really took off. There were exceptions beforehand of course, but few things raise the eyebrows of Hollywood high brass than lots of cash. This, whilst the enormous box office takings of Austin Powers: The Spy Who Shagged Me were in part down to an utterly inspired marketing campaign, »
Does Hollywood try to remake/sequelize/franchise-extend every single one of its successful movies? Sometimes it feels that way, but there’s a little more nuance to studio practices than that. If you’re looking for meaning in this summer’s blockbuster season – not always easy – you could call it Dr. JurassicMax or How Hollywood Learned to Stop Worrying and Love the Reboot. Rebooting franchises isn’t as common, well-received, or lucrative as you might think. Today let’s look briefly at the history of the reboot – and how this summer changed it.
First, what technically counts as a reboot? One school would say that anytime the cast shuffles, it’s a reboot, meaning we’re now on the second reboot (and third iteration) of Spider-Man films. That’s pretty rare; far more often, duration between films is the deciding factor, and it just doesn’t feel right to slap »
- Daniel Smith-Rowsey
2 items from 2015
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