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1 item from 2010

16 August 2010 6:01 AM, PDT | The Guardian - Film News | See recent The Guardian - Film News news »

The release of M Night Shyamalan's The Last Airbender has reminded me that, with few notable exceptions, most movies with 'last' in the title are really bad

M Night Shyamalan's latest release is always aggressively advertised as "An M Night Shyamalan Film" – perhaps to preclude the public's confusing it with "An F Night Shyamalan Film" or "A Film by Tilda Night Shyamalan". This is a generous, conscientious act on the part of the producers, but it is also a cunning ploy from the consumer protection standpoint, because it means that moviegoers who have voluntarily paid to see daft offal such as The Village or The Happening or Unbreakable or Lady in the Water can't turn around and say: "Hey! Why didn't someone warn me that The Last Airbender was an M Night Shyamalan film?" The minatory phrase "An M Night Shyamalan Film" is like a brightly lit road sign reading: "Serious Accident Ahead. »

- Joe Queenan

1 item from 2010