A mysterious millionaire buys an ad agency and begins to replace its employees with his own people, who don't appear to be advertising types at all. A copywriter begins to suspect that the ... See full summary »

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Cast

Cast overview, first billed only:
...
Ted Quinn
...
Philip Morgan
...
Brenda Wilcox
Alexandra Stewart ...
Mimi
...
Sam Goldstein
...
Sgt. Eckersley
Franz Russell ...
George Millar
Michael Kirby ...
Quinn's Assassin
Gary Reineke ...
Second Hit Man
Hugh Webster ...
Inmate
Antony Parr ...
Charlie
Jonathan Welsh ...
Detective Ross
Donald Davis ...
Alexander Stripe
Marilyn Gardner ...
Philip's Lawyer
Eric Donkin ...
Criminal Attorney
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Storyline

A mysterious millionaire buys an ad agency and begins to replace its employees with his own people, who don't appear to be advertising types at all. A copywriter begins to suspect that the man isn't interested in selling products as much as he is in inserting his own sinister political beliefs into the commercials the agency runs on TV in order to subliminally brainwash an unsuspecting public into supporting the causes and candidates he wants them to. When the copywriter confides his suspicions to a friend and soon afterwards is mysteriously killed, his friend begins his own investigation. Written by frankfob2@yahoo.com

Plot Summary | Add Synopsis

Taglines:

Advertising is a serious game. Now it is a deadly one at the agency. See more »

Genres:

Drama | Sci-Fi | Thriller

Certificate:

R | See all certifications »
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Details

Country:

Language:

Release Date:

August 1981 (USA)  »

Also Known As:

Mind Games  »

Filming Locations:


Box Office

Budget:

CAD 4,400,000 (estimated)
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Company Credits

Production Co:

 »
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Technical Specs

Runtime:

Sound Mix:

Color:

Aspect Ratio:

1.85 : 1
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Did You Know?

Trivia

Robert Mitchum's salary was $500,000. Amazingly, Lee Majors earned $425,000. See more »

Connections

Referenced in From Stereo to Video (2014) See more »

Soundtracks

No Sweat
Composed by Lewis Furey
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User Reviews

NO SWEAT! NO SWEAT!
4 September 1999 | by (Victoria, BC) – See all my reviews

Catch the first few minutes of this movie when it plays on the late show (probably the only place you'll find it) - the opening bit, a commercial for NO SWEAT deodorant, is one of the most unintentionally funny things you'll ever see. Imagine a cross between Dante's Inferno with disco inferno, with people dressed in costumes that look like they are from an S&M shop.

The rest of the movie? Sadly, it doesn't measure up to that. Though there are a few unintentionally funny moments (such as when Lee Majors' character near the end of the movie discovers the secret - which we've LONG deducted before him!), the rest of the movie is pretty much a slow slog, with many contrived scenes or scenes that really aren't needed there. Saul Rubinek provides the better moments, though he isn't in much of the movie.

"Roll it on or spray (spray)....Roll it on or spray (spray)....Roll it on or spray.....or there'll be the devil to pay!.....No Sweat, No Sweat....NO SWEAT NO SWEAT!"


5 of 9 people found this review helpful.  Was this review helpful to you?

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