The soap-operatic story follows the fortunes of three ambitious youngish people: Billy, secretary and then wife to an older zillionaire, whose death frees Billy to start up a Beverly Hills ... See full summary »

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Series cast summary:
 Billy Ikehorn (3 episodes, 1980)
 Spider Elliott (3 episodes, 1980)
 Valentine O'Neill (3 episodes, 1980)
 Ellis Ikehorn (3 episodes, 1980)
 Maggie McGregor (3 episodes, 1980)
 Vito Orsini (3 episodes, 1980)
 Josh Hillman (3 episodes, 1980)
 Harriet Toppingham (3 episodes, 1980)
Louise Latham ...
 Mary Ann Evans (3 episodes, 1980)
Genevieve ...
 Lilianne de Vertdulac (3 episodes, 1980)
 Alan Wilton (3 episodes, 1980)
 Jake Cassidy (3 episodes, 1980)
Sarah Marshall ...
 Susan Arvey (3 episodes, 1980)
Milton Selzer ...
 Sid Amos (3 episodes, 1980)
 Pat O'Byrnne (3 episodes, 1980)
 Lieutenant Tony Bakersmith (3 episodes, 1980)
 Aunt Wilhelmina (3 episodes, 1980)
Lelia Goldoni ...
 Joanne Hillman (3 episodes, 1980)
 John Prince (3 episodes, 1980)
 Melanie Adams (3 episodes, 1980)
 Edouard (3 episodes, 1980)
 Curt Arvey (3 episodes, 1980)
Carol O'Leary ...
 Faye (2 episodes, 1980)
Eloise Hardt ...
 La Comtesse (2 episodes, 1980)


The soap-operatic story follows the fortunes of three ambitious youngish people: Billy, secretary and then wife to an older zillionaire, whose death frees Billy to start up a Beverly Hills boutique ("Scruples") and to pursue the pretentious and manly but commercially woebegone film director Vito Orsini. Meanwhile, Valentine, a French would-be fashion designer, and Spider, a parking lot attendant/photographer/stud, struggle up the ladder, become buddies and put off a romance that seems inevitable despite their difference in height. After Valentine and Spider become Billy's employees, they team up to navigate a number of speed bumps on the road to happiness. Written by Andrei Blok

Plot Summary | Add Synopsis


Drama | Romance





Release Date:

25 February 1980 (USA)  »

Also Known As:

Escrúpulos  »

Company Credits

Show detailed on  »

Technical Specs

Sound Mix:


Aspect Ratio:

1.33 : 1
See  »

Did You Know?


Last film project for Gene Tierney. See more »


When Dolly Moon and Billy take off in Dolly's car, Billy's hair is in a bun. In the next shot, her hair is down and flowing. Then it's up in a bun again. in the next shot, it is down again. See more »

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User Reviews

Shlocky night time soap before they existed
13 May 2016 | by (Ontario) – See all my reviews

Filmed in 1979, this is great to watch for the high fashions but otherwise, this is truly awful from start to finish. Obviously created to take advantage of the success of the burgeoning nighttime prime-time soap opera movement of the late 70s that Dallas had tapped, Scruples looks rushed into production with an especially bad script and director. I'm not sure what is worst - characters falling in love at the drop of a hat or a murderous male nurse who the main character refuses to help the police capture... Most puzzling is the title - scruples, which implies there are moral dilemmas for the characters to contend with. If there is I don't know what those were... but watch it for the clothes - they're great!

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