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The Betsy (1978) Poster

(1978)

Trivia

The "assembly line" scenes for BMC were actually filmed at the AMC (American Motors Corporation) plant located at Kenosha, Wisconsin. In several shots you can catch glimpses of a 1978 Gremlin, Pacer, and Concord being built and painted. The plant was destroyed by Chrysler in the early-'90s. Also, some shots of contemporary "BMC" automobiles are actually badly redecorated Fords; a Granada and LTD are among the unfortunate victims of a very hideous restyle.
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This film is listed among The 100 Most Enjoyably Bad Movies Ever Made in Golden Raspberry Award founder John Wilson's book THE OFFICIAL RAZZIE® MOVIE GUIDE.
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This movie was made and released about seven years after its source novel of the same name by Harold Robbins was first published in 1971.
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Novelist Harold Robbins considered this film to be the "best movie adaptation of any of his works."
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This picture was shot entirely on location without any filming done on studio sound stages.
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Theatrical feature film debut of actor Paul Rudd.
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Lorimar / Allied Artists Pictures hired writer William Bast to write the screenplay after rejecting and earlier treatment.
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The nickname of Loren Hardeman (Laurence Olivier was "Number One".
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The Loren Hardeman character, a Detroit automotive conglomerate, was inspired by automobile industrialist Henry Ford.
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Publicity for this picture stated that it was the first time in film history that a major American car company allowed filming to be conducted at their facilities. The organization was American Motors and they allowed filming to be done at both their Detroit Design Studio and Wisconsin Assembly Plant.
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Three famous Newport, Rhode Island mansions were used for filming Loren Hardeman's home. They were The Elms, Rosecliff, and The Breakers. Also featured in the movie are glamorous estate houses in Palm Springs and Santa Barbara.
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The character of Jake Weinstein played by Joseph Wiseman was loosely based on gangster Meyer Lansky.
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The name of Loren Hardeman (Laurence Olivier's car company was "The Bethlehem Motor Corporation".
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