25 user 14 critic

Once Is Not Enough (1975)

A young woman goes home to New York after a long stay in Europe. Her former schoolmate introduces her to the decadence of New York and she ultimately falls in love with an older man who's a stand-in for her father, before tragedy strikes.



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Nominated for 1 Oscar. Another 1 win. See more awards »
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Cast overview, first billed only:
Mike Wayne
Deidre Milford Granger
Tom Colt
David Milford
Hugh Robertson
Linda Riggs
January Wayne
Lillian Randolph ...
Renata Vanni ...
John Roper ...
Leonard Sachs ...
Dr. Peterson
Jim Boles ...
Ann Marie Moelders ...
Girl at El Morocco


January Wayne, the sheltered, much-loved daughter of a formerly successful Hollywood producer, goes home to New York after a lengthy stint in a Swiss hospital. Mike Wayne has fallen on hard times and decides to marry for money. January is an innocent young woman who searches for her place in the world. Pursued by her rich new stepmother's playboy of a cousin, she instead falls hard for a much older man, a Pulitzer Prize-winning writer who's a surrogate for her father, before tragedy strikes.

Plot Summary | Plot Synopsis


Jacqueline Susann's bold best seller that explored the avenues and darkest alleys of love among the international set. "Once Is Not Enough". See more »


Drama | Romance


R | See all certifications »




Release Date:

20 June 1975 (USA)  »

Also Known As:

Jacqueline Susann's Once Is Not Enough  »

Filming Locations:


Company Credits

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Technical Specs


Sound Mix:


Aspect Ratio:

2.35 : 1
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Did You Know?


Lana Turner was offered to play the of Deidre but she balked at a scene where she kisses her female lover on the lips. The part was offered to Alexis Smith and she accepted. See more »


January: [January contemplates renting her own apartment] I wouldn't ask Mike for the money. I have none of my own.
Linda Riggs: You'll work for Linda Riggs and Gloss magazine. With the circles you're traveling in, honey, you're an asset.
January: Linda, I can't write!
Linda Riggs: Neither can I! All you do is research. We have an entire staff of underpaid schmucks who do the writing. Oh, my dear, it's so lucky for you you've fallen into my hands. I'll teach you everything: writing, screwing, everything! Do you know what a man said to me ...
See more »


Referenced in The Rockford Files: The No-Cut Contract (1976) See more »


Once Is Not Enough
Lyrics by Larry Kusik
Music by Henry Mancini
Sung by The Mancini Singers
courtesy of RCA Records
See more »

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User Reviews

Right up there with VALLEY OF THE DOLLS...
13 January 2006 | by (United States) – See all my reviews

I guess no one was able to turn out how quality camp in the 60's better than Jacqueline Susaan and every one of her novels that reached the big screen became a camp classic and this one was no exception. ONCE IS NOT ENOUGH is a camp classic from the Susaan library that induces numerous giggles along the way as it follows the adventures of a rich girl named January Wayne (the wooden Deborah Raffin)who is the daughter of a washed up of movie director (Kirk Douglas), with whom she has a semi-incestuous relationship with, who resents her father's marriage to a wealthy matriarch (Alexis Smith) and retaliates by having an affair with an alcoholic writer (David Janssen) who is her father's biggest enemy. This movie has it all...sex, drugs, lesbianism...all the makings of a camp classic, delivered by campy cast which also included George Hamilton as an aging playboy, Melina Mercouri, as an aging lesbian movie star, and Brenda Vaccaro as a man-crazy magazine editor (Vaccaro actually received an Oscar nomination for Best Supporting Actress). It's not as funny as VALLEY OF THE DOLLS, but there are definite laughs to be fund here.

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