Lost Horizon
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1 item from 2010

Four ways to fix MGM

3 May 2010 3:00 PM, PDT | The Hollywood Reporter | See recent The Hollywood Reporter news »

Following my graduation in 1960, I was hired by Columbia-owned Screen Gems International as a very junior administration and sales executive.

It was during the mid-'60s that a friend suggested to someone at CBS that they offer me a job and, as I understood it, their reply was, "Why would we want to hire a film peddler like Norman?"

Eventually, I managed and sold billions of dollars of content for Columbia (twice), CBS, PolyGram and MGM/UA, but I always have remained a film peddler. My education in this business has lasted 50 years, and though it is not brain surgery, it is not as simple as my bosses often thought it to be.

Every company I ever worked for -- with the exception of CBS, where the broadcast business was a license to print money -- believed it was just one theatrical hit away from solvency. (Even the Eye got enamored of the film biz, »

- By Norman Horowitz

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1 item from 2010

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