Frederick Bolton has to solve two problems. First, his boss has instructed him to come up with a reasonable campaign to promote a new product, a stomach pill named "Aspercel" - by tomorrow.... See full summary »
Frederick Bolton has to solve two problems. First, his boss has instructed him to come up with a reasonable campaign to promote a new product, a stomach pill named "Aspercel" - by tomorrow. The second problem is Fred's daugther, Helen. She is absolutely fond of horses, takes riding classes and has already had decent success in some competitions. Her biggest wish is to own a horse herself, a dream her father cannot afford at all. Now Fred tries to solve both problems at once by simply combining them: A horse named "Aspercel", ridden by his daugther should bring the name of the pill into the papers and make Helen happy, too. But there's still one more obstacle: Helen and Aspercel of course have to win a few prices to make this idea work... Written by
Alto Speckhardt <email@example.com>
The family dog in this movie is named "Herbie." Dean Jones went on to star in several of Disney's Love Bug movies which featured a car named "Herbie." See more »
The exact same article-text ("While deliberations of the committee were held in private..." etc.) is shown for two different newspaper articles about Aspercel in the Washington DC horse competition. See more »
The whole set-up of this contrived Disney family film (ad-exec gets his teenage daughter a horse because she "wants one more than anything else in the world") is just an excuse to film the big climactic horse-show at the end. All the other ingredients (the ad campaign for the stomach pill, Kurt Russell as a potential boyfriend for the youngster, Lloyd Bochner as a potential rival for Dean Jones over the affections of Diane Baker) are shelved near the end simply to showcase the horse. Over half the picture is padding, and worse: it is whiny and obnoxious. The kid is the ninny-sort who cries on the couch with a dog in her arms, and as usual she gets her way. * from ****
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