This fairly enjoyable little comedy was part of a batch of British films made by MGM-Elstree studios in England, some of which made it to the United States and some, like this one, that did not. The Director/producer/writers involved here were the same group that made the highly successful Agatha Christie adaptation 'Murder She Said' with Margaret Rutherford the year previously (1961).
As for this film, it has an Ealing Studio flavor to a degree, but is unlike most other British comedies of the period because it keeps itself stationed in Sicily throughout (the exception being the opening montage in London). Eric Sykes plays the low-rent English salesman who takes a trip to Sicily and ends up getting mixed up in a virtual contest to pick the bride of an expatriate member of an old family of the area who is coming back to marry and willing to lay down some nice money for the family of the bride. Veteran English comic actor John LeMesurier plays the local priest (the Don) who convinces the local patriarchs to let the first stranger who comes to town be the one who decides which of their daughters is chosen. Enter Sykes. But not only does Sykes have to contend with the conniving local families, he also ends up getting mixed up with the town firebrand Scilla Gabel. Then there is the classic Sicilian vendetta obsession that rears up toward the finish, putting Sykes in further hot water. It's all good-natured fun, not particularly clever, but glides along smoothly. Certainly the feminine pulchritude on display is impressive---virtually a satire of buxom Italian peasant girls that populated that country's films throughout the fifties. Gabel and Yvonne Romain are the two main females on display and they are an undeniable eyeful. This film is no great shakes, and not comparable to the Rutherford-Agatha Christie movies the filmmakers were involved in, but it breezes by with its light charm.
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