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Madison Avenue (1962) More at IMDbPro »


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Overview

User Rating:
5.8/10   90 votes
MOVIEmeter: ?
Down 5% in popularity this week. See why on IMDbPro.
Writers:
Norman Corwin (writer)
Jeremy Kirk (novel)
Contact:
View company contact information for Madison Avenue on IMDbPro.
Release Date:
7 January 1962 (USA) more
Genre:
User Comments:
Despite an excellent cast, this one never quite held my interest more (11 total)

Cast

  (Complete credited cast)

Dana Andrews ... Clint Lorimer
Eleanor Parker ... Anne Tremaine
Jeanne Crain ... Peggy Shannon
Eddie Albert ... Harvey Holt Ames
Howard St. John ... J. D. Jocelyn
Henry Daniell ... Stipe
Kathleen Freeman ... Miss Thelma Haley
David White ... Brock
Betti Andrews ... Katie Olsen
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Additional Details

Runtime:
USA:90 min (FMC Library Print) | USA:94 min
Country:
Language:
Aspect Ratio:
2.35 : 1 more
Sound Mix:
Mono (Westrex Recording System)
Certification:

Fun Stuff

Trivia:
"The Milk Song", performed by an uncredited female trio in the dairy convention sequence, was released as a single on the Ardee label, recorded by Bob Grabeau and The Harry Harris Singers. more
Goofs:
Revealing mistakes: Wires are clearly visible attached to radio-controlled model airplane. more
Soundtrack:
The Milk Song more

FAQ

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2 out of 3 people found the following comment useful.
Despite an excellent cast, this one never quite held my interest, 3 November 2007
5/10
Author: planktonrules from Bradenton, Florida

Dana Andrews plays a rather amoral advertising man who is more of a promoter than anything else. Oddly, much of what he does throughout the film is done as a bet with another advertising man. To prove a point (a very VAGUE one), Dana goes to work for a very small advertising agency run by Eleanor Parker. Through all of his efforts, the small agency becomes a contender by lifting the very eccentric (i.e., possibly crazy) owner of a small dairy to national prominence. All the time, he tries to romance boss Parker as well as Jeanne Crain who he strings along very cruelly.

The film appears to be an indictment against the advertising world, though the way the film goes in the last 10 or 15 minutes rather muddles this point. Despite spending HUGE amounts of energy to best the man he is betting against AND despite being on the cusp of fame and fortune, Andrews' character then behaves so uncharacteristically and irrationally that I felt the plot really needed a re-write. It just wasn't convincing and I went from liking the movie initially to just wanting it all to end.

All in all, some very good actors were given a rather limp script. The overall efforts are watchable, but only just.

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