3 items from 2014
Chinese online video platform Youku Tudou is launching a film division, Heyi Film, to produce a slate of theatrical features.
Youku founder, chairman and CEO Victor Koo will be chairman of Heyi Film, while Youku senior vice president Allen Zhu, will be CEO of the new subsidiary. Lee Yong-kwan, director of the Busan International Film Festival, will serve on the company’s board as an independent director.
The company’s debut slate includes Bad Sister, directed by Kim Tae-gyun and starring Ivy Chen; The Master, produced by Beijing Century Partner Culture & Media; and Paris Holiday, produced by Hong Kong’s Universe Entertainment and starring Louis Koo. It also plans to produce feature film versions of five web original shows, including Surprise, Yes Boss! and Miss Puff.
“Youku Tudou has helped transform how media and entertainment related content is distributed and marketed since our inception. Going forward, we will continue to change how content is created and monetised »
Hong Kong — Chinese online video giant Youku Tudou has launched a movie production and investment company Heyi Film.
Heyi will be run by Allen Zhu and CEO with Youku Tudou’s founder Victor Koo as its chairman. Lee Yong Kwan-director of the Busan International Film Festival will serve on its board as an independent director.
The company says its strategy is to leverage the data on audience preferences that it harnesses from its 500 million multi-screen users to produce films to the tastes of the Chinese audiences, and improve film marketing and distribution. Although the Chinese film business is currently dominated by theatrical receipts Heyi will produce films that have appeal in online and offline markets.
In practice this is expected to mean that Heyi incubates intellectual properties and helps scale up content from micro-movies to theatrical features. It will also work to discover and grow film talents. And it will »
- Patrick Frater
Based on a true story, Little Big Master explores the problem of schools closing down in Hong Kong, due to the ageing population, and follows an enthusiastic headmaster who runs a kindergarten regardless of low pay. The $4.5m film is scheduled to start shooting in May.
Chan’s new project as director is described as a “Midnight Run-style action comedy” set in Hong Kong and mainland China. He expects to start shooting the $12m project after production has wrapped on Kwan’s film. Delivery is scheduled for the second half of 2015. Chan previously produced Kwan’s 2002 romantic comedy If You Care.
- firstname.lastname@example.org (Liz Shackleton)
3 items from 2014
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