Pat Sajak hosts this game show, where contestants guess letters in mystery words and phrases. They win prizes based on results of spinning a wheel and guessing correctly to solve the ... See full summary »
In the original version of "The Price is Right," four contestants one a returning champion competed throughout the show. After a merchandise item was displayed (often by beautiful models aka Pretty Purchasers), the contestants, one at a time, bid on the item. Unless otherwise specified, each bid had to be higher than the previous bid; each contestant could "freeze," or stop bidding, if they believed their next bid would cause them to overbid, thus disqualifying themselves from winning the prize. The bidding continued until an undefined time limit expired. Host Cullen then announced the price of the item; the contestant who bid closest without going over won the prize (and on occassion, won either a bonus prize or got to play a bonus game). The last prize of the day usually was the most valuable and often determined the day's champion, who got to return to the next show. A special feature of the original "Price is Right" allowed home viewers to bid on special showcases. When the show ... Written by
Brian Rathjen <firstname.lastname@example.org>
Hearkening BACK TO those Paleozoic days of 1950's television, this half-hour daytime entry was one in a very crowded sea of game shows on the networks. It was during this period that guys such as Jan Murray, Bill Leyden, Gene Rayburn, Alan Ludden, Jack Narz and Tom Kennedy all became household words; while holding Court over such entries as: IT COULD BE YOU, THE MATCH GAME, PASSWORD, DOTTO, TRUTH OR CONSEQUENCES, etc., etc., etc...........
SO ALONG CAME likable, personable funny-man, host Bill Cullen with now legendary Announcer, Don Pardo to give America's living rooms a daily dose of good, old fashioned haggling and horse-trading. The show had a certain fascination for all; be they 9 or 90, they all watched.
WHAT WE WATCHED here was essentially a showcase for all sorts of products new to the market. From household products to mew autos, they were all part of the daily orgy of merchandising that unfolded live and in living Black & White.
IN THE HANDS of pros like Mr. Cullen and company, the dramatically charged show was probably a far greater success than anyone had anticipated. Lasting from 1956 to 65, THE PRICE IS RIGHT would go into a brief hibernation; only to re-emerge in 1972 as a retooled, 60 minute version*. This new series is still going strong as we write this.
NOTE * The revamped show was at first called THE NEW PRICE IS RIGHT, but reverted to the original title after while.
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