Mrs. Emma Foster of Fosterboro, Ohio loves to enter contests - which she never wins - the time she spends on which is much to the chagrin of her exasperated husband, barber Otis Foster. It ... See full summary »

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Cast

Cast overview:
...
...
Emma Foster, Mrs. Mid-Western
...
Alan Bruce ...
Steve Walton
Edward H. Robins ...
Gordon H. Cutting
William Brisbane ...
Prentiss
...
Barney Lott
Ray Mayer ...
John White
Ada Leonard ...
Princess Zarina, Stripper
...
District Attorney
Alec Craig ...
College President
Willie Best ...
Mose, Shoe Shine Boy
...
Mrs. Moseby, Emma's Maid
Jack Norton ...
Mr. Norton aka Mr. Cotton Belt
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Storyline

Mrs. Emma Foster of Fosterboro, Ohio loves to enter contests - which she never wins - the time she spends on which is much to the chagrin of her exasperated husband, barber Otis Foster. It is ironic then that the one contest for which she becomes a finalist is the Happy Noodle company's Mrs. America contest to determine the nation's best homemaker as she never has time or the want to do any housework, that burden left to Otis. The two are required to attend the contest's national finals in Atlantic City with all the other finalists and their husbands. There, Emma has to find ways of getting Otis to do the homemaker type tasks required of the finalists, those tasks which she has no aptitude to complete on her own. Otis also finds that he is in a legion of other exasperated husbands who would rather be anywhere else than at the contest finals supporting their respective wives. And Emma finds that she is not alone in doing whatever it takes to win the contest. Thrown into the mix is ... Written by Huggo

Plot Summary | Add Synopsis

Plot Keywords:

screwball | based on novel | See All (2) »

Genres:

Comedy

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Details

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Release Date:

4 June 1937 (USA)  »

Also Known As:

Falando às Massas  »

Company Credits

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Technical Specs

Runtime:

Sound Mix:

(RCA Victor System)

Aspect Ratio:

1.37 : 1
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User Reviews

 
Innocuous, Silly Fun
30 June 2010 | by See all my reviews

This movie is actually a satire of the Miss America Pageant, although it's rather heavily disguised, especially at the beginning.

Victor Moore has the lead in this movie, a situation I don't think I've ever encountered before. He is the perfect model of a henpecked husband. In addition to providing for his wife and daughter in his job as a barber, he must do all the cooking and housework while his wife spends all her time entering contests and sweepstakes.

She finally hits pay dirt when the Happy Noodle Company selects her as a finalist in its Mrs. America contest. She and Otis must go to Atlantic City for the finals. The irony is that she can't cook or even make a bed, but the contest is determined by how well the contestants can do these things. So of course the unwilling Otis has to bail her out, time and time again.

I wouldn't exactly call them plot twists, but a lot of unexpected things happen as Emma heads towards victory and Otis grows more and more resentful, finally actually becoming assertive! (I wonder if Elmer Fudd was inspired by this character?)

The parodying of Miss America intensifies towards the end, culminating in Moore prancing around in an old-fashioned striped one-piece bathing suit! That one scene is worth the price of admission.

There is actual comedic "chemistry" between Moore and the acerbic harridan played by Helen Broderick. They play very well off each other, trading off which is the "straight man" at the moment.

The romantic subplot is handled better than such things usually are by Anne Shirley and Alan Bruce.

Needless to say, everything comes out right in the end, although not for the reason you would expect. A harmless, enjoyable and rather mindless way to spend an hour.


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