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It (1927)

Passed  -  Comedy | Romance  -  15 February 1927 (USA)
7.5
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Ratings: 7.5/10 from 1,896 users  
Reviews: 55 user | 28 critic

A salesgirl with plenty of "it" (sex appeal) pursues a handsome playboy.

Directors:

(as Clarence Badger) , (uncredited)

Writers:

(story), (screen play), 2 more credits »
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Title: It (1927)

It (1927) on IMDb 7.5/10

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Cast

Complete credited cast:
...
...
William Austin ...
Monty
Priscilla Bonner ...
Molly
Jacqueline Gadsden ...
Adela Van Norman (as Jacqueline Gadsdon)
Julia Swayne Gordon ...
Mrs. Van Norman
Elinor Glyn ...
(as Madame Elinor Glyn)
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Storyline

Shopgirl Betty Lou has designs on Cyrus Waltham, the handsome owner of the department store where she works. Waltham, though, doesn't even know Betty Lou is around. In hopes of attracting Waltham's attention, she accepts a date with his best friend, Monty, under the condition that they dine at the Ritz, where Waltham also has a dinner date that evening. Her plan works and in no time at all she and Waltham are contemplating marriage. The romance cools when a newspaper reporter mistakenly writes a story depicting Betty Lou as an unwed mother. Written by Daniel Bubbeo <dbubbeo@cmp.com>

Plot Summary | Add Synopsis

Genres:

Comedy | Romance

Certificate:

Passed | See all certifications »
Edit

Details

Country:

Release Date:

15 February 1927 (USA)  »

Also Known As:

Das gewisse Etwas  »

Company Credits

Show detailed on  »

Technical Specs

Runtime:

Sound Mix:

Aspect Ratio:

1.33 : 1
See  »
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Did You Know?

Trivia

Elinor Glyn gave many confusing and sometimes contradictory explanations for what "It" meant, but she always said that "It" did not mean "sex appeal" and anyone who said it did was vulgarizing her concept. Nonetheless, it was as a euphemism for "sex appeal" that "It" entered the language in the 1920s. See more »

Goofs

On the yacht, after playing the banjolele, Betty runs out of the frame carrying the instrument but in the next scene, she is empty-handed. See more »

Quotes

Cyrus Waltham Jr.: You idiot! Who's the girl?
Monty Montgomery: She's a ripping sort, really. She's positively top heavy with IT!
See more »

Connections

Featured in Arena: Screen Goddesses (2012) See more »

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User Reviews

 
Clara's Shining Moment
8 July 1999 | by See all my reviews

The youthful beauty, energy and unique charm of the "it" girl were never more evident than in this, her signature film. The plot may be simplistic and the dialog dated, but those are, after all, endearing qualities for most silent film buffs. The rest of the cast [including Gary Cooper in a brief scene] are serviceable and amusing, but everyone else is merely window dressing for Miss Bow's star turn.

If you're not already a fan of silent films, viewing the lighthearted "IT" may introduce you to a new form of enjoyment. For ardent fans of Clara Bow, "IT" is a classic


11 of 11 people found this review helpful.  Was this review helpful to you?

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