Shopgirl Betty Lou has designs on Cyrus Waltham, the handsome owner of the department store where she works. Waltham, though, doesn't even know Betty Lou is around. In hopes of attracting Waltham's attention, she accepts a date with his best friend, Monty, under the condition that they dine at the Ritz, where Waltham also has a dinner date that evening. Her plan works and in no time at all she and Waltham are contemplating marriage. The romance cools when a newspaper reporter mistakenly writes a story depicting Betty Lou as an unwed mother. Written by
Daniel Bubbeo <email@example.com>
Did You Know?
Though the film is billed as an adaptation of Elinor Glyn
's novel "It," the two stories have nothing to do with each other except that both revolve around her concept of "It." In her preface to the novel, Glyn wrote, "This is not the story of the moving picture entitled 'It,' but a character study of the story which the people in the picture read and discuss." See more
On the yacht, after playing the banjolele, Betty runs out of the frame carrying the instrument but in the next scene, she is empty-handed. See more
Cyrus Waltham Jr.
Madame Glyn, we've been talking about your latest story. Just what *is* this "IT"?
Self-confidence and indifference as to whether you are pleasing or not - and something in you that gives the impression that you are not all cold. That's "IT"!
[emphasizing, with her finger, to Cyrus
If you have "IT", you will win the girl you love.
Featured in The Age of Ballyhoo