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Brian Robbins is President of Kids & Family Entertainment for ViacomCBS Domestic Media Networks, with oversight of all strategy, creative and business operations for the company's kids and young-adult focused brands including Nickelodeon, Nick at Nite, Nick Jr., TeenNick, Nicktoons, Nickelodeon Studios and Awesomeness. He also has purview over The Nick Experience, Nickelodeon's experiential division which includes live shows, as well as Nick's domestic consumer products business.
Robbins most recently served as President of Nickelodeon, responsible for evolving the global brand leader in kids and family entertainment for a new generation of young audiences by enhancing its robust content offerings and expanding its cultural footprint on next-generation platforms and in film.
Prior to that, Robbins was President of Paramount Players, a production division of Paramount Pictures that develops, produces and markets feature films from original source material and in collaboration with Viacom flagship brands Nickelodeon, MTV, Comedy Central and BET.
Projects led by Robbins under the Paramount Players division include: Nobody's Fool, directed by Tyler Perry and starring Tiffany Haddish; What Men Want directed by Adam Shankman and starring Taraji P. Henson; the adaptation of Trevor Noah's autobiography Born a Crime; and film versions of classic Nickelodeon shows Rugrats and Dora the Explorer, among others.
Prior to establishing Paramount Players, Robbins founded multi-platform media company Awesomeness, which Viacom purchased in July 2018. As Founder & CEO, he drove all Awesomeness creative, producing hit web series and films Expelled, Guidance, Foursome, t@gged, and Freakish, as well as theatrical release Before I Fall.
A prolific producer of television, film and digital media, Robbins is best known for executive producing numerous popular and critical television hits aimed at teens and young audiences, including the long-running CW series Smallville and One Tree Hill; Nickelodeon's All That and Kenan and Kel; Disney Channel's Sonny With a Chance and So Random; and Spike TV's Blue Mountain State. He also produced the popular WB series What I Like About You and HBO's Arli$$.
In feature film, his director and producer credits include Paramount Pictures' Coach Carter, Hardball, Varsity Blues and Good Burger; Disney's Wild Hogs and Shaggy Dog; DreamWorks' A Thousand Words; and Sony's Radio, along with many other works.
Robbins is the recipient of a Directors Guild Award, a Peabody Award, and the Pioneer Prize by the International Academy of Television Arts and Sciences. He is based in Los Angeles, CA.
