Members of the European Union meeting in Brussels have agreed to permit more advertising in television shows and, for the first time, to allow product-placement ads. The EU, however, imposed tight restrictions on the product placements, limiting their prominence and requiring repeated disclaimers. The restrictions would also apply to U.S.-produced programs, which generally have looser rules. Today's (Friday) Wall Street Journal observed that the new rules "will make it difficult or even illegal for broadcasters to show many U.S. programs, which are often laden with product placements."