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Movie/TV News

Studio Briefing

28 February 2007

Sony Device To Compete With Apple TV

One day after Apple announced that it would have to delay the introduction of Apple TV -- a device that allows videos stored on a home computer to be viewed on a TV monitor -- Sony said that it plans to introduce a similar unit, Bravia Internet Video Link, in July. Like Apple's, Sony's device carries a suggested retail price of $300. In a statement, Randy Waynick, senior vice president of the Home Products Division at Sony Electronics, said: "Internet video popularity has reached an all-time high, but until now there was no easy way to bring it into the living room. The Bravia Internet Video Link seamlessly streams Internet video content to your TV the way it's intended -- free of any additional charge." It was not clear whether the unit will function only with Sony TV sets or whether it can also be used in conjunction with other manufacturers'.

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