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Throwback Thursday: See Disney’s Snow White Again

13 hours ago

In the 1930s, movies didn’t open on thousands of screens the same day and suck every dollar they could from moviegoers during their opening weekend. They started out in first-run theaters where, if successful, they were held over for one or more weeks. Then they made their way to neighborhood houses, playing at “popular prices.” Here’s an unusual trio of advertisements touting the Los Angeles run of Walt Disney’s Snow White and the Seven Dwarfs, which enjoyed an extended stay at the Carthay Circle Theatre before moving to two other prestige houses in the city. These customized ads clearly helped extend the movie’s lifespan, week after week after week. No wonder it was a box-office...

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- Leonard Maltin

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Gotta Dance! Movie Musical Posters

20 July 2014 9:00 PM, PDT

What a perfect marriage: posters celebrating Hollywood musicals at the summertime mecca for dance, Jacob’s Pillow, in the Berkshire mountains of Massachusetts. And who better to serve as guest of honor than Marge Champion, still vital at age 95? If, like me, you won’t have a chance to visit the Gotta Dance! exhibit in person, curator and collector Mike Kaplan has put together a souvenir book. As Mike tells it, “The book was realized after having received requests for one at each of the previous five Gotta Dance! exhibits. As the audience at Jacob's Pillow is so dance-oriented and attracts nearly 100,000 visitors, this was a now or never opportunity. Waiting for a publisher...

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- Leonard Maltin

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