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How Do ‘YouTubers React’ To TV’s Growing Presence On YouTube?

6 hours ago

In case you haven't noticed, late night TV is becoming hugely popular on YouTube, with the likes of Jimmy Fallon, Jimmy Kimmel, and John Oliver attracting millions of subscribers and billions of views. What does YouTube's native community think about this influx of traditional media talent? That is the question The Fine Bros asked their guests on the latest episode of YouTubers React.

The 12 participating YouTube stars watched two videos from The Tonight Show With Jimmy Fallon: Fallon's "Lip Sync Battle" with Will Ferrell and Kevin Hart, and his Saved By The Bell reunion video. Many of this episodes participants are in the 25-29 age range and were therefore more tickled by the latter video, which stirred up feelings of nostalgia.

The more interesting part of the video comes the YouTube stars state their feelings about the rise of TV content on YouTube. Most agree this trend is a »

- Sam Gutelle

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New York Times’ T Brand Studio Launches “The Selects” Directors Program, Looks For Advertising Stars

7 hours ago

The New York Times is looking to provide more creative voices for brands’ advertising needs. The publication’s custom advertising content studio, T Brand Studio, is hosting “The Selects” program to spread awareness of up-and-coming directors in the realm of native and video advertising.

Through “The Selects,” five directors with previous client-based advertising work will have the chance of being promoted by T Brand Studio in front of brands throughout the rest of 2015. This honor includes having each director’s work shared via social media, as well as a dedicated section on The New York Times website for the creators’ work.

In a general sense, The New York Times’ program resembles the one launched by New Form Digital, the digital production studio from Ron Howard, Brian Grazer, and Discovery Communications. That company debuted its Incubator series back in October 2014 (the second round will debut in May 2015). New Form’s initiative »

- Bree Brouwer

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Google Play Offers First ‘Transformers’ Movie For Free

8 hours ago

Looking to relive the biggest explosion-fest of the last decade? Google Play has you covered. As of March 5th, visitors to the digital distribution platform will find that Transformers, Michael Bay's bombastic 2007 film adaptation of the popular toy line of the same name, is available for free.

The promotion, which is only available in the Us, covers the HD version of Transformers, which usually retails for $17.99. All users need to do is add the film to their cart; from there, it can be downloaded on demand.

Google Play last made headlines at the end of 2014, when it hosted the James Franco and Seth Rogen film The Interview. Due to its controversial nature, The Interview quickly became the #1 film on Google Play, driving millions of consumers to the platform

Visit Tubefilter for more great stories. »

- Sam Gutelle

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Netflix Picks Up Drama Series ‘The Oa’ From Brit Marling, Zal Batmanglij

8 hours ago

With the massive success of House of Cards, Netflix has proven it knows how to make quality dramas. Now the streaming service has picked up a new title from the genre to add to its programming lineup. Netflix has ordered eight episodes of the series The Oa from creators Brit Marling and Zal Batmanglij.

Netflix isn’t sharing any details about The Oa’s plot, however The Hollywood Reporter, who originally reported the news, knows Marling will star in the series which she’ll co-write with Batmanglij. The latter will also direct all eight hour-long episodes. Dede Gardner and Jeremy Kleiner of Brad Pitt’s Plan B Entertainment (who worked on 12 Years a Slave and the second season of Hulu’s Deadbeat) will executive produce The Oa along with Michael Sugar of Anonymous Content (True Detective).

While this is Marling and Batmanglij’s first TV series, the duo previously teamed »

- Bree Brouwer

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Hulu Sets April 20 Release Date For ‘Deadbeat’ Season Two

11 hours ago

Hulu has more stories to tell about an apathetic New York City dude who sees ghosts. The streaming video platform announced its original supernatural comedy series Deadbeat will return for a second season on April 20, 2015.

Deadbeat features Kevin (played by Tyler Labine), a medium who is competent at helping ghosts complete their unfinished business but utterly incapable of making his own life better. Season two will include special guest stars James Franco (who just signed on to star in Hulu’s upcoming adaptation of a Stephen King novel), Danny DeVito, Fred Armisen, Michael Ian Black, Zach Levi, Gilbert Gottfried, Finn Wittrock, and Jim Norton.

When Deadbeat debuted back in April 2014, we noted how Kevin’s lazy behavior and appearance appeals to the binge-watching, pot-smoking crowd. It seems appropriate, then, that Hulu has opted to release Deadbeat season two on 4/20, a day renowned for marijuana smoking. The teaser and key art »

- Bree Brouwer

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Xbox’s Windows 10 App To Offer Tools For YouTube, Twitch Streamers

13 hours ago

Gamers who share their play sessions on sites like YouTube and Twitch can already upload footage straight from the consoles to the Internet. Now, thanks to a recent app, those gamers will gain more tools on their PCs as well. The Xbox Live app for Windows 10 includes some features that assist video game streamers.

As The Verge notes, Microsoft first announced the Xbox Live Windows 10 app in January, and consumers got a look at the app at the Game Developers Conference, which takes place in San Francisco between March 2-6. Among other features, users can browse through clips recorded on their Xbox One consoles, edit those clips, and upload them to the social web. "It's our aspiration to make every game better on Windows 10," said Microsoft exec Richard Irving.

Microsoft is wise to cater to streamers. Gamers consistently rank among the top channels in our Tubefilter charts, and Twitch's collection »

- Sam Gutelle

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Netflix Nabs Global Streaming Rights For Supernatural Series ‘The Returned’

13 hours ago

Netflix has been working tirelessly over the last year to expand its content offerings to attract international subscribers. To spur on those efforts, the streaming video company just closed a deal with FremantleMedia International which will bring A&E’s upcoming supernatural thriller The Returned to Netflix’s global territories.

Based on the International Emmy-winning French TV series Les Revenants, The Returned follows the story of a small mountain town dealing with the return of several local residents who were presumed dead. The 10-episode series will debut on A&E on March 9, 2015 in the United States, and then on Netflix on March 10 for all territories outside the U.S. and Canada. Netflix will bring The Returned to its streaming platform for Stateside and Canadian subscribers sometime in 2016.

The Returned stars Mary Elizabeth Winstead (Scott Pilgrim vs. the World), Mark Pellegrino (Lost), Jeremy Sisto (Six Feet Under), India Ennenga (Treme), and »

- Bree Brouwer

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YouTube Millionaires: Ten Second Songs Are “Like A Fun Game”

15 hours ago

In March 2014, Anthony Vincent released a video in which he sang the Katy Perry song "Dark Horse" across 20 different musical genres. The video was a viral hit; to date, it has gained more than 15 million views. Not one to take his success for granted, Vincent continued to create genre-bending "Ten Second Songs" on YouTube, and the channel that showcases them all now has more than one million subscribers. We asked Vincent, who is partnered with Collective Digital Studio, about his continued efforts to smash together disparate song styles:

Tubefilter: How does it feel to have one million subscribers? What do you have to say to your fans?

Ten Second Songs: For a second I kinda looked at this question in disbelief. There have been quite a few times I doubted I would get to the point I'm at right now and I certainly didn't think it would happen in under a year's time, »

- Sam Gutelle

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Marvel’s ‘Double Agent’ Offers ‘Agents Of S.H.I.E.L.D.’ Companion

4 March 2015 4:57 PM, PST

Marvel's Avengers: Age of Ultron trailers may be breaking the Internet, but at the same time, ithas another new project worth noting. The superhero-themed studio has offered Double Agent, a web series companion to the ABC TV series Agents of S.H.I.E.L.D.

Double Agent is a fairly straightforward web companion that offers a behind-the-scenes look at the production of Agents of S.H.I.E.L.D., which is currently in the middle of its second season. Marvel adds a wrinkle to this formula by framing the companion through the eyes of a "double agent" who infiltrates the series set.

Double Agent is branded by Lexus, which becomes abundantly clear in the first minute of the opening episode:

This isn't the first time Marvel has offered up an espionage-themed companion for Agents of S.H.I.E.L.D. Before the series' season one debut, viewers were privy to Declassified content related to the Avengers spinoff

Visit Tubefilter for more great stories. »

- Sam Gutelle

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Fund This: ‘Average Joe’ Promises More Awkward Misadventures

4 March 2015 3:26 PM, PST

Project Name: Average Joe, Season 3

Asking For: $15,000 on Indiegogo

Amount Raised Thus Far (At Time Of Post): $146

Days Remaining In Campaign (At Time Of Post): 30

Description: Average Joe started back in 2012 when it debuted on Funny or Die. The series, which bears many similarities to a typical Judd Apatow film, follows the life of not-so-average Joe, played by creator Joe Flanders. While Joe’s trials at first seem to match those of the average adult male, he nevertheless manages to get into awkward, crazy, yet totally priceless situations, especially in the realm of dating. His acerbic friends aren’t exactly competent at helping him succeed, either. The potential Average Joe season three will presumably be a continuation of Joe’s misadventures.

Creator Bio: Flanders is a comedy writer and director who attended the University of North Carolina School of the Arts. According to an interview with Under the Gun, »

- Bree Brouwer

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HBO’s Standalone Video Service, HBO Now, Aims For April Debut

4 March 2015 3:04 PM, PST

HBO's plan to corral viewers who lack premium cable subscriptions is taking shape. According to a report in the International Business Times, HBO is looking to launch its standalone online video service, HBO Now, in time for the April 12th return of Game of Thrones.

HBO Now, which was first announced in October 2014, is distinct from HBO Go, which provides on-demand video for existing HBO subscribers. Instead, HBO Now will require a $15-per-month subscription. That price point consistent with HBO CEO Richard Plepler's assertion that "it's a premium product and it will be price accordingly." Subscribers will be able to access HBO Now through connected devices; in particular, the Ib Times reports HBO is in talks with Apple to make Apple TV a launch partner for the new service.

Should HBO Now arrive in time for Game of Thrones' season five debut, it could draw immediate interest from potential subscribers. »

- Sam Gutelle

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Rooster Teeth Gives ‘Red Vs. Blue’ Its Own YouTube Channel

4 March 2015 1:32 PM, PST

Rooster Teeth has created a central YouTube destination for fans obsessed with all things Red vs. Blue. The Austin-based production company acquired by YouTube multi-channel network Fullscreen has launched a dedicated Red vs. Blue YouTube channel to house all episodes of its prolific and popular web series.

The new Red vs. Blue YouTube channel debuts with an all-new public service announcement video which introduces (i.e. mocks) the “innovative” way Rooster Teeth is now delivering the series’ content directly to audiences. Each season of Red vs. Blue will be released according to the schedule below:

Season 1 on Friday, 3/6

Season 2 on Saturday, 3/7

Season 3 on Sunday, 3/8

Season 4 on Friday, 3/13

Season 5 on Saturday, 3/14

Season 6 on Sunday, 3/15

Season 7 on Friday, 3/20

Season 8 on Saturday, 3/21

Season 9 on Sunday, 3/22

Season 10 on Friday, 3/27

Season 11 on Saturday, 3/28

Season 12 on Sunday, 3/29

In addition to hosting all 12 seasons of Red vs. Blue, the dedicated YouTube channel will also contain bonus videos like behind-the-scenes and interviews. »

- Bree Brouwer

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Collective Digital Studio Signs YouTube Beauty Guru Meredith Foster

4 March 2015 1:03 PM, PST

Three weeks after it introduced seven new creative partners, Collective Digital Studio has brought another one of YouTube's most popular personalities into its network. Meredith Foster, who releases beauty, fashion, and lifestyle videos on her StilaBabe09 channel, is the latest addition to the Cds talent roster.

The 19-year-old Foster, who was previously partnered with the StyleHaul network, has emerged as one of YouTube's brightest beauty gurus. She has amassed more than 3.2 million subscribers while scoring nearly 230 million views. Her new videos routinely approach seven-digit view counts:

Foster has also hosted content on other channels; last year, she starred in a web series called Diy Your Life. By joining the Cds network, she'll open up many more collaborative possibilities; for example, Cds runs ilovemakeup, a beauty channel funded by Bobbi Brown.

“I’m looking forward to creating fresh, new videos on my channel, along with developing original series for my viewers and new audiences, »

- Sam Gutelle

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Pop Adds SoulPancake’s ‘Impress Me’ Series To Cable TV Channel

4 March 2015 12:28 PM, PST

Pop will soon have new programming taken straight from Rainn Wilson’s YouTube channel SoulPancake. The cable network previously known as TV Guide Network has picked up the Impress Me web series for distribution on Pop’s linear TV channel.

Created by Ben Shelton, Impress Me follows Ross Marquand (The Walking Dead, Mad Men) and Jim Meskimen (Parks and Recreation) in a fictional setting as they try to transition from celebrity impressionists to serious actors. Future guest stars will include well-known faces such as Angela Kinsey, Josh Groban, and “Weird Al” Yankovic.

Pop will release the six episodes of Impress Me which previously debuted on SoulPancake, along with seven entirely new, never-seen episodes. The show will be released after the time slot currently occupied by Pop’s first original scripted series Schitt’s Creek, acquired from Canada’s CBC network.

“We discovered this gem of a show on YouTube from »

- Bree Brouwer

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Netflix Inks Deal With Leonardo DiCaprio For Exclusive Documentary Distribution

4 March 2015 10:51 AM, PST

Netflix has some new non-fiction content arriving for the educational benefit of its subscribers. The streaming video service has teamed with Leonardo DiCaprio to exclusively stream documentary-style projects created under the actor’s Appian Way production house.

As reported by Deadline, DiCaprio will produce or executive produce all the environmentally-focused documentary films and series to come out of the Netflix deal. The streaming platform previously teamed with the actor on his documentary Virunga, which received a Best Documentary Oscar nomination in 2014. This new partnership is an extension of that success and will bring about what Netflix’s Chief Content Officer Ted Sarandos calls “more thought-provoking, high-quality documentaries and docu-series.”

“Working with Netflix on Virunga has sparked a shared vision about projects that we want to develop and bring to viewers,” said DiCaprio to Deadline. “There’s never been a more critical time for our planet or more of a need »

- Bree Brouwer

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Netflix Picks Up Idris Elba Film ‘Beasts Of No Nation’, Battles Theater Chains

4 March 2015 10:51 AM, PST

On March 3rd, Netflix announced its plan to distribute Beast of No Nation, a film directed by True Detective showrunner Cary Fukunaga and starring acclaimed British actor Idris Elba. Netflix plans to debut the film in theaters the same day it arrives online, but some chains are turning that into a slightly difficult proposition. The four largest theater chains in the Us--amc, Regal, Carmike and Cinemark--all have plans to boycott the film.

Beasts of No Nation is based on a book by Uzodinma Iweala and stars Elba as an African warlord who takes a young man under his wing. According to Deadline, Netflix spent somewhere in the vicinity of $12 million for the film, with Chief Content Officer Ted Sarandos calling it "a powerful film that unfolds beautifully in the hands of director Cary Fukunaga with Idris Elba delivering a career-defining performance."

What remains to be seen, though, is how many »

- Sam Gutelle

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NBC Confirms Plans To Launch Comedy Video Subscription Service

4 March 2015 9:47 AM, PST

If you’d like some more laughter in your life, NBC may have the answer for you. The Peacock network is moving ahead with plans to launch its own comedy video subscription service.

According to the Wall Street Journal, people familiar with NBC’s plans confirmed the network’s Evp of Digital Enterprises Evan Shapiro is heading a team working on the subscription service. The sources also noted the comedy service is the only product idea in the works from a range of genre-specific streaming services NBC considered, such as faith- or horror-based Svod platforms. NBC’s goal with the upcoming product is to target the under-35 demographics of both cord cutters and “cord nevers.”

NBC hasn't shared any concrete details about the project. WSJ’s sources said NBC hasn’t decided yet what content to include in the comedy streaming service. The platform could include licensed programming from outside NBC, »

- Bree Brouwer

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Cinedigm, Wizard World Reach Fan Cultures With CONtv

4 March 2015 8:22 AM, PST

A new entertainment destination is serving the sort of viewers who often attend conventions. Cinedigm, which is best known as a distributor of film and TV content, has teamed with Wizard World for CONtv, a newly-launched site based around fan culture.

Wizard World runs a number of different conventions each year, and programming on CONtv--which totals more than 1,500 hours at launch--will provide coverage of the company's events. On web series like Live @ The Con and All Access Pass, viewers will gain inside looks at panels from various Wizard World Comic Con events. “We didn’t call it Comic Con TV, because it’s much more than just what comic con implies,” Cinedigm CEO Chris McGurk told StreamDaily. “It’s everything fandom. There are so many different cons out there –WonderCon, Social Con, VideoCon – that we didn’t want to have this narrow definition that made people think it was about comic book conventions, »

- Sam Gutelle

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The Fine Bros, With TV On Their Minds, Hire Former ‘Hell’s Kitchen’ Exec

3 March 2015 4:05 PM, PST

Recently, The Fine Bros--whose main channel counts more than 11.6 million subscribers and upwards of 2.7 billion views--have attempted to increase their presence across alternate platforms like film and TV. As they expand their operation, Benny and Rafi Fine are in need of a bigger team, and to that end, they have hired Brandie Tucker, a veteran TV producer, as Vice President of Alternative Television.

Tucker is perhaps best known for producing hit TV shows like Big Brother and Hell's Kitchen. At Fine Bros Entertainment, according to a release, she will "be responsible for growing Fbe's burgeoning non­scripted television business through creative development of new properties and oversight of current production."

"Alternative television has become a very active area for us and we're fortunate to have someone with Brandie's experience and background join us to help shepherd that part of our business," said Benny Fine in the release.

The Fine Bros »

- Sam Gutelle

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Discovery Introduces Seeker Network To Cater To Adventurous Spirits

3 March 2015 3:21 PM, PST

Discovery Digital Networks has expanded its content offerings through a new network. The digital branch of Discovery Communications launched the Seeker network to tell stories aimed at the adventurous at heart.

As a new member of Discovery Digital, Seeker joins other networks under the same banner, such as TestTube, SourceFed, and Revision3. Sponsored by Michelob Ultra, the new Discovery network is described in a release as focusing on “adventurers, explorers, and storytellers on journeys – both physical and emotional – that celebrate the world around us.”

Seeker arrives with an already-prepared slate of at least 15 original series and content partners. Journalist and writer Laura Ling produces and hosts two series, one called Going Off Grid (about people choosing to live without many modern luxuries) and the other called Rituals, featuring stories of survival and bravery. DNews host Trace Dominguez will introduce viewers to the history of abandoned locations in Abandonment Issues, and »

- Bree Brouwer

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