Are audiences growing up – and can Hollywood grow up with them?

Trying to get Hollywood to change direction is not unlike trying to steer an elephant by poking it in its thick-hided ass with a matchstick; it doesn’t exactly respond like a Maserati.

And that’s a problem because there are some box office signs suggesting the American movie industry needs – may, in fact, desperately need, and soon – to change the path it’s been cannon-balling along on since the late 1970s. Unfortunately, Hollywood’s history suggests nobody should hold their breath waiting for someone to turn the wheel until after that bus has gone over a cliff. American moviemaking is great at glomming on to technological innovation – Dolby sound, 3-D, CGI — anything that brings in a crowd by offering a showier show. The industry’s track record on what to do when the crowd stops coming — on divining and interpreting and appropriately responding to changes in the cultural landscape — is,
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