20 March 2015 8:59 AM, PDT | The Wrap | See recent The Wrap news »
Lena Dunham‘s guest spot didn’t do much for Kerry Washington‘s “Scandal” — at least not in terms of Nielsen TV ratings. The Shonda Rhimes drama dipped 11 percent to its season low in the advertiser-sought 18-49 demographic on Thursday. As a result, ABC slipped to second place in ratings, as the Ncaa men’s basketball tournament on CBS claimed the top demo spot by a mere one-tenth of a point. That said, due to the nature of live sports, fast national ratings for that network are approximate. To be fair to “Scandal,” viewing levels typically dip this time of year, »
- Tony Maglio
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