TWC To Premiere Uplifting Opera Tale ‘One Chance’ On Yahoo Screen

TWC To Premiere Uplifting Opera Tale ‘One Chance’ On Yahoo Screen
One Chance, the David Frankel-directed film about opera singer Paul Potts, will make its first performance on Yahoo Screen, an advertiser-supported online service from Yahoo. In a new wrinkle about finding an audience for a crowd pleasing film with no big stars, Yahoo has made a deal with The Weinstein Company to air the film on its Yahoo Screen service ten days before it rolls out in theater this fall. The plan is different from the multi-platform strategy used by RADiUS-twc on films like Snowpiercer, which has broadened to 356 screens and grossed $3.5 million theatrically. Here, Yahoo will show […]
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