1. Don’t underestimate films about the black experience.
“12 Years” will help put an end to the long-held Hollywood assumption that films about the black experience don’t sell internationally. So far, the pic has earned more than 65% of its $140 million-plus box office take -— and counting — outside of North America. (Fox Searchlight handles domestic, Lionsgate overseas.) That haul is hardly record-breaking, but it’s impressive for a movie budgeted at less than $20 million. Plus, its theatrical and ancillary money undoubtedly will get a boost post-Oscars.
Equally important, the success of the pic proves there’s an audience for films with tough subject matter, handled with artistry and without the sop of sentimental concessions. It will be even more encouraging if it motivates