HBO Is Putting the Girls Premiere on YouTube

  • Vulture
HBO Is Putting the Girls Premiere on YouTube
Even people who lack a friend or distant Facebook acquaintance with an HBOGo password will be able to watch tonight's two-part Girls season 3 premiere within 24 hours: HBO announced that the episodes will be uploaded to the network's YouTube channel at 10 a.m on Monday. HBO's vice-president of social media and marketing told Mashable that making Girls available online for free is part of an effort to an audience that is "increasingly challenging demographic to reach with traditional means." Hannah would be proud.
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