Let's face it: The Academy doesn't, as a rule, like horror films. Even when they're done well. But James Wan's The Conjuring is one we hope they'll honor, especially in the below-the-line categories. The technical elements are all exceptionally well-done, but the production design in particular is damn near flawless. For starters, take a look at that Annabelle doll. Creepy, right? But also totally believable as a toy that a girl might have loved as a child in the 40s or 50s and kept with her as a young adult in the 60s.
The whole film is stuffed with smart design like that. Production Designer Julie Berghoff, Art Director Geoffrey S. Grimsman, and Set Decorator Sophie Neufdorfer built the Perron house used in the film from the