29 November 2013 12:56 PM, PST | The Wrap | See recent The Wrap news »

Metan Development Group will launch Metan Wen Zhi Ku, a joint venture that will tap Hollywood talent that has worked on hit shows like “Head of the Class” and “Murphy Brown” to cook up transmedia projects for Chinese audiences.  Its first project is a romantic comedy web series set in China, Europe and South America. Transmedia is an approach to storytelling that unspools a narrative across multiple media platforms, spanning movies, television shows and social media outlets. Metan CEO and President Larry Name has tapped a team of writers led by Art Eisenson (“Kojak”) and David Gittins (the executive director of the TV. »

- Brent Lang

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"Murphy Brown" (1988)
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