28 November 2013 12:15 PM, PST | Variety - Film News | See recent Variety - Film News news »

With sporting events dominating TV over Thanksgiving weekend, Warner Bros. is making a major push for its Robert De Niro-Sylvester Stallone box comedy “Grudge Match.”

It opens Christmas Day against four other nationwide launches: Fox’s “The Secret Life Of Walter Mitty,” Paramount’s “The Wolf of Wall Street,” Universal’s “47 Ronin” and Open Road’s “Believe.”

Warner-based producer Bill Gerber is hopeful that “Grudge Match” will offer a parallel box office success story to the 2008 hit “Grand Torino,” which starred Clint Eastwood and went on to gross $270 million worldwide. Warner Bros. opened “Gran Torino” in limited release in mid-December and expanded it in January as the drama caught on to become Eastwood’s highest grossing film by far.

Gran Torino” was also Gerber’s biggest success as a producer. Eastwood and Robert Lorenz also produced.

“’Gran Torino’ and ‘Grudge Match’ are both movies about second chances,” Gerber notes. »


- Dave McNary

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