13 October 2013 12:30 PM, PDT | Box Office Mojo | See recent BoxOfficeMojo.com news »

Captain Phillips did strong business in its maiden voyage this weekend, though it didn't come anywhere close to topping Gravity.After setting an October opening weekend record, Gravity eased just 23 percent to $43.2 million. That's the best non-holiday hold ever for a movie that opened over $50 million. Also of note: Gravity added $9.05 million in IMAX, which is the highest second weekend ever for the format ahead of The Dark Knight Rises ($8.99 million). Through 10 days, Gravity has earned a fantastic $122.3 million.Gravity's unprecedented hold can be attributed to strong word-of-mouth that's focused on the experience of seeing the movie on the big screen in 3D. This is a very powerful sentiment that's getting people out to the theater who may otherwise have waited to watch at home. Additionally, it's ensuring that people are buying the premium-priced tickets*Gravity's 3D share was 82 percent this weekend, which is up from 80 percent in its opening. »


- Ray Subers <mail@boxofficemojo.com>

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