As film financiers, the producers have built a reputation for making mid-range-budgeted action films such as “2 Guns,” “Righteous Kill” and the reboots of “Conan the Barbarian” and “Rambo,” aimed at males that frequent the megaplex.
But when they landed a three-picture deal with Hasbro last year, Randall Emmett and George Furla turned heads. With adaptations of games Monopoly and Hungry Hungry Hippos and the Action Man toy, the producers now find themselves in the tentpole biz, a four-quadrant arena where they haven’t played before.
- Marc Graser
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