24 February 2013 7:20 AM, PST | Deadline Hollywood | See recent Deadline Hollywood news »

Sunday Am, 4th Update: Seriously, why do studios open movies on Oscar weekend? With attention otherwise diverted, it’s hard for me or Hollywood to care about these two newcomers Friday. Audiences didn’t either. That’s why the Melissa McCarthy/Jason Bateman frenemies comedy Identity Thief is #1 in its third weekend after going up +63% from Friday to Saturday for $14M through Sunday. Summit Entertainment/Lionsgate’s father/son actioner Snitch (2,511 theaters) opened #1 Friday and dropped to #2 Saturday despite bumping +36%. It logged a mediocre $12.8M weekend. That’s a rare failure for Dwayne “The Rock” Johnson. (No harm, no foul: I hear he really excels in surefire hit Fast & Furious 6.) Audiences gave Snitch a ‘B’  CinemaScore which won’t help or hurt the pic. Dimension Films/The Weinstein Company’s new extraterrestrial thriller Dark Skies (2,313 theaters) from Paranormal Activity‘s Jason Blum fell out of the Top Five altogether by the end of the weekend. »

- NIKKI FINKE, Editor in Chief

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