5 February 2013 9:51 AM, PST | Collider.com | See recent Collider.com news »

Director Sam Raimi returns to the world of epic, big-budget filmmaking with this March’s Wizard of Oz prequel Oz the Great and Powerful, and Disney is hoping that the same audience that turned out for their 2010 iteration of Alice in Wonderland will be keen to check out Raimi’s VFX-heavy world of Oz.  We’ve seen quite a bit of colorful marketing for the film thus far by way of images, TV spots, trailers, and posters, but Disney is also taking a more interesting approach to advertising the film by teaming up with the folks at Google Chrome. This new Chrome Experiment is called “Find Your Way to Oz,” and it’s essentially a heavily interactive website that allows fans to explore the world of the film.  Most of the website takes place at a circus, and fans can play games, creative their own music and videos, and even »

- Adam Chitwood

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Sam Raimi
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