6 January 2013 3:45 PM, PST | Digital Spy | See recent Digital Spy - Movie News news »

Olympic diver Tom Daley's ITV diving show Splash! attracted a strong following for its Saturday debut. An average audience of 5.49m (22.9%) watched the celebrity reality show between 7.15pm and 8.45pm, as well as 189,000 on ITV1 +1. Clashing with BBC One's new gameshow Britain's Brightest, Splash! won its slot as Claire Balding's first primetime entertainment vehicle began with 4.88m (20.6%). Encouragingly, the audience for the Vernon Kay-hosted Splash! grew to a peak of 6 million in the programme's last 15 minutes. After Splash!, ITV retained 4.22m (17.4%) for Take Me Out, a series high for the Paddy McGuinness dating show, which also added 193k on timeshift. However, the channel's audience dipped for The Jonathan Ross Show, which started a new run with 2.88m (13%) and 357k on +1. (more) »

- By Paul Millar

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