Entertainment Phone-Tablet App Market Ripe For Showbiz: Confab

David Bloom is a Deadline contributor. The market potential for entertainment-oriented smartphone and tablet apps is wide open, a top market analyst said today at the Entertainment Apps Conference in a Universal City hotel. “I think it’s just starting with entertainment,” said Jarah Euston, director of analytics with Flurry, which closely tracks the app-creation industry. Already, Flurry’s share of the so-called “iGen Audience” of daily app users is larger than the one for top primetime TV shows. Sales in Apple’s App Store passed $6.5 billion in about two years, nearly 20 times the rate in the first two years of Apple’s then-music-only iTunes store. Now, both Apple’s operation and Google’s Android app marketplace have more than 700,000 apps, panelists said. Microsoft says its recently launched mobile-app marketplace for the Windows 8 operating system has more than 100,000 apps. “It’s very exciting. It’s a little bit of a Wild,
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