Giant "words" seem to be the fad in advertising as of late. And by that, I mean words painted on faces, words dominating the art...that sort of thing (see: The Social Network or something as most recent as the teaser posters for The Following).
This teaser poster screams that Evil Dead will be "The most terrifying film you will ever experience." Cool. I hope so. I'm not sure about the "image" that serves as the backdrop for the poster. Over-all, I suppose it's classy.
Head inside for a look!