7 November 2012 8:41 AM, PST | Flickeringmyth | See recent Flickeringmyth news »

The Flickering Myth writing team trade opinions on the future of Star Wars following Disney's acquisition of Lucasfilm and the announcement of Episode VII...

How much would you pay for exclusive ownership of your very own film franchise? If you're a lifelong fan of said franchise a precise figure is probably impossible to calculate. For example, surely the James Bond series is priceless? Skyfall has smashed box office records in the UK, proving the enduring commercial potential of Ian Fleming's suave super spy. The cultural legacy of Bond is impossible to quantify. Who could put a price to the 007 brand? For us fans a favourite film series is simply priceless. But someone, somewhere, presumably with a good head for numbers, has to work out the worth of cinema's most treasured properties.

Last week Disney shocked the entertainment world by acquiring yet another movie gem to add to its increasingly extravagant collection of crown jewels. »

- Liam Trim

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