9 October 2012 6:05 AM, PDT | Digital Spy | See recent Digital Spy - Movie News news »

Rankin has shot James Corden for a new campaign video for charity Sightsavers. The two-minute clip shows Corden talking about how to record a charity campaign with The Feel Bad Four method. Rankin said: "Charity campaigns are saturated with negative images so this film is about making people connect with something, being honest and human." Susan Adams, director of UK funding and marketing at Sightsavers, said: "Sightsavers wanted to create something that was completely different to anything we've done before. "But at the same time we wanted to highlight the shocking facts about avoidable blindness (more) »

- By Mayer Nissim

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