26 March 2012 9:02 AM, PDT | The Hollywood Reporter - Movie News | See recent The Hollywood Reporter - Movie News news »

London – To help chalk up this year’s biggest British box office opener to date with £4.85 million ($7.69 million), Lionsgate’s awareness campaign for Hunger Games used the star power of Taylor Lautner, of Twilight franchise fame. Hunger Games -- the big-screen adaptation of Suzanne Collins' best-selling young-adult novel starring Jennifer Lawrence, Josh Hutcherson and Liam Hemsworth – was little known on U.K. shores 12 months ago but despite unseasonable warm barbecue weather for March, still managed to open with more than twice the box office of the first Twilight film here. Lionsgate U.K. co-

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- Stuart Kemp

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