27 August 2011 5:23 AM, PDT | BusinessofCinema | See recent BusinessofCinema news »
Reliance MediaWorks will begin offering 3D Conversion services to Indian advertisers. The first advertisements to be converted into 3D by Reliance MediaWorks is for Reliance Netconnect’s 'It’s Fast. Are You?' campaign, which includes 3 films that feature a flaming car, an elephant chase and a charging train. The films were scripted and shot by Grey India keeping the 3D format into consideration and would be screened across Big Cinemas from 26 August.Reliance Communications group head - brand & marketing Sanjay Behl said, “With our »

company.