10 August 2011 4:00 PM, PDT | ScifiMafia | See recent ScifiMafia news »

Haven plus Twitter. For me, it’s like chocolate plus peanut butter. Heaven. Starting with this Friday’s episode, one of the stories on Haven will be played out on Twitter, with references during the episode. And not just for one episode; this story will have a 7-week arc. No show has ever incorporated Twitter to this extent before.

To follow the story on Twitter you’ll need to be following @VinceHaven, @DaveHaven, and @ColdInHaven and/or use the hashtag #HavenNews – Vince and Dave, after all, are the brothers who run the local paper the Haven Herald. In the alternative, you can follow the special page they’ve set up on the show’s site - http://www.syfy.com/haven/havennews

Here are all the deets:

Syfy’S Haven Series Will Launch Unprecedented Fully Integrated Twitter Story Line Beginning Friday, August 12

New York – August 10, 2011 – Syfy’s popular series Haven »

- Erin Willard

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