- All marketing elicits emotion either consciously or unconsciously. Neuromarketing is the science of leveraging those emotions to achieve the maximum possible results.
- Reframe obstacles into challenges and the stress will dissolve completely. For instance, an embarrassing moment at work can seem funny when put in a long-term frame. When we change the frame we change the meaning. Was it a waste of time or was it a valuable lesson? Did you lose it all or did you get a fresh start? Reframing is one of the most powerful tools you can implement to change your state of mind.
- Men in suits look successful until... you find out they work for the man in sweats.
- The ability to persuade is the secret of the cosmos.
- You can not become successful, until you develop into the person who can.
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