The bad news might coming to an end…. and at this point that counts as good news for the global TV drama business, analysts say.
Laying down the stats at the Berlinale Series Market, Ampere Analysis’ Richard Broughton declared that overall spending on TV content will increase this year after stalling in 2023. “This is particularly good, well not bad, news for drama, which has felt the brunt of spending cuts,” he said.
Overall global content spend, including sports rights, was flat last year at $243 billion, Ampere said. Drilling down into total shows, drama was hit particularly hard – the number of commissions in the last three months of 2023 fell between 30-40% on the peak in the fourth quarter of 2020.
But drama execs were instructed not to abandon hope. Ampere is forecasting an uptick in global content spend in 2024, taking the total to $247 billion. That includes original shows, acquired product and sports rights.
Laying down the stats at the Berlinale Series Market, Ampere Analysis’ Richard Broughton declared that overall spending on TV content will increase this year after stalling in 2023. “This is particularly good, well not bad, news for drama, which has felt the brunt of spending cuts,” he said.
Overall global content spend, including sports rights, was flat last year at $243 billion, Ampere said. Drilling down into total shows, drama was hit particularly hard – the number of commissions in the last three months of 2023 fell between 30-40% on the peak in the fourth quarter of 2020.
But drama execs were instructed not to abandon hope. Ampere is forecasting an uptick in global content spend in 2024, taking the total to $247 billion. That includes original shows, acquired product and sports rights.
- 2/20/2024
- by Stewart Clarke
- Deadline Film + TV
In his speech to the Royal Television Society Convention on Wednesday, UK Culture Secretary Oliver Dowden will spell out the Conservative Government’s reasoning for wanting to privatize broadcaster Channel 4.
Dowden will argue that new private investment would allow the channel to better keep up with the SVODs such as Netflix and Amazon and will point to Channel 4’s recent deal struck with Amazon for joint rights to the U.S. Open tennis final as the type of deal he would like to see more of going forward.
He will claim that Channel 4’s status as a Psb will continue in the event of a sale, with the obligations and requirements that come with it.
As part of its review of the wider Psb landscape, the UK Government recently launched a public consultation on the future ownership of Channel 4, the broadcaster of hit shows including The Great British Bake Off,...
Dowden will argue that new private investment would allow the channel to better keep up with the SVODs such as Netflix and Amazon and will point to Channel 4’s recent deal struck with Amazon for joint rights to the U.S. Open tennis final as the type of deal he would like to see more of going forward.
He will claim that Channel 4’s status as a Psb will continue in the event of a sale, with the obligations and requirements that come with it.
As part of its review of the wider Psb landscape, the UK Government recently launched a public consultation on the future ownership of Channel 4, the broadcaster of hit shows including The Great British Bake Off,...
- 9/14/2021
- by Andreas Wiseman
- Deadline Film + TV
Wednesday’s third-quarter earnings report comes at a critical time for Netflix, only weeks before deep-pocketed competitors in Disney and Apple enter the streaming battle. The streaming giant and its shareholders have been through a wild 2019. Netflix’s stock, after rocketing up more than 40% during the first half of the year, has dropped 25% since July, when the company reported underwhelming subscriber growth — punctuated by a decline in U.S. subscribers for the first time since it separated its DVD and streaming business in 2011. Despite the growing pressure on Netflix, analysts are cautiously optimistic it’ll hit its internal projections of about 7 million new subscribers. Ampere Analysis research director Richard Broughton said he’s anticipating a “bounce back” quarter from Netflix, thanks to the return of several prominent Netflix originals, including “Stranger Things” and “13 Reasons Why,” during Q3. Netflix announced “Stranger Things” Season 3 set a company record when it was...
- 10/15/2019
- by Sean Burch
- The Wrap
Apple chief Tim Cook grabbed everyone’s attention inside the Steve Jobs Theater in Cupertino, California, on Tuesday when he revealed the company’s upcoming streaming service, Apple TV+, will cost $4.99 per month. You could almost see the math calculating in everyone’s head, a la Alan in “The Hangover”: That’s cheaper than Netflix, Hulu, HBO Now, Amazon Prime Video and the soon-to-be-launched Disney+. And Apple, always looking for ways to interconnect its products, will offer customers a one-year free trial of the service when they purchase one of several Apple devices. Also Read: Apple's TV, iPhone and Arcade Announcements Do Little to Move the Needle on Wall Street But is Apple TV+ a good deal or merely relatively affordable compared to its competitors? Early returns are mixed. “It feels like a niche service when you compare the opening offer to Disney, WarnerMedia or even Hulu,” former ABC...
- 9/11/2019
- by Sean Burch and Jennifer Maas
- The Wrap
Netflix and ads have long functioned like oil and water: They don’t mix.
But as Netflix inches toward domestic saturation as it continues to grow globally, experts believe it’s only a matter of time before the streaming giant reconsiders its stance as a way to boost revenue and attract more subscribers.
What are the chances of an ad-supported subscription option?
As Netflix gets set to report its second-quarter performance Wednesday afternoon, the company has 60.2 million domestic subscriptions. With about 2.5 people watching per account, according to eMarketer analyst Eric Haggstrom, that comes out to more than 150 million people in the U.S. who watch Netflix.
“Netflix needs a way to grow its U.S. revenue in ways beyond just raising the subscription price,” Brian Frons, former president of ABC Daytime and current UCLA lecturer, said. “One wonders why they would not add an ad-supported model.”
Also Read: How Netflix's...
But as Netflix inches toward domestic saturation as it continues to grow globally, experts believe it’s only a matter of time before the streaming giant reconsiders its stance as a way to boost revenue and attract more subscribers.
What are the chances of an ad-supported subscription option?
As Netflix gets set to report its second-quarter performance Wednesday afternoon, the company has 60.2 million domestic subscriptions. With about 2.5 people watching per account, according to eMarketer analyst Eric Haggstrom, that comes out to more than 150 million people in the U.S. who watch Netflix.
“Netflix needs a way to grow its U.S. revenue in ways beyond just raising the subscription price,” Brian Frons, former president of ABC Daytime and current UCLA lecturer, said. “One wonders why they would not add an ad-supported model.”
Also Read: How Netflix's...
- 7/17/2019
- by Sean Burch
- The Wrap
The release of Disney’s upcoming television streaming service is still several months away, but a new report indicates that the platform is already positioned to command the marketplace.
Research group Ampere Analysis recently released a survey that found more than a fifth of respondents were likely to subscribe to Disney+ after the service launches stateside November 12. The survey, which polled 1,000 American customers in May, noted that interest in the platform was particularly strong in the 18-to-24-year-old market and in households with children, two of Disney’s key marketing demographics.
Disney’s upcoming platform will take advantage of the company’s strong roster of blockbuster franchises. For example, “The Mandalorian,” an original show in the Star Wars universe, will debut with the service’s launch. Disney+ will also feature plenty of content for Marvel fans; new shows starring characters like Falcon, Winter Soldier, Loki, Scarlet Witch, and Vision have already been announced.
Research group Ampere Analysis recently released a survey that found more than a fifth of respondents were likely to subscribe to Disney+ after the service launches stateside November 12. The survey, which polled 1,000 American customers in May, noted that interest in the platform was particularly strong in the 18-to-24-year-old market and in households with children, two of Disney’s key marketing demographics.
Disney’s upcoming platform will take advantage of the company’s strong roster of blockbuster franchises. For example, “The Mandalorian,” an original show in the Star Wars universe, will debut with the service’s launch. Disney+ will also feature plenty of content for Marvel fans; new shows starring characters like Falcon, Winter Soldier, Loki, Scarlet Witch, and Vision have already been announced.
- 6/7/2019
- by Tyler Hersko
- Indiewire
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