Ammer will oversee the agency’s advertising, publicity, and promotional efforts across all divisions. She will be based out of the agency’s Beverly Hills headquarters and will report to Paradigm’s Office of the Chairman.
Paradigm’s longtime public relations chief Brad Turell left his post as Paradigm’s executive vice president of corporate communications in July to launch a media consulting company. Turell had worked at Paradigm since 2007.
In making the announcement, Chairman and CEO Sam Gores said, “As Paradigm continues to grow and diversify, we saw the need to bring on a seasoned and well respected communications professional. Mia had unique experience that spans strategic marketing, corporate communications, and campaign publicity. She is a strategic thinker with keen instincts and great media contacts, and is a fantastic addition to the team.