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2014 | 2012 | 2010

1 item from 2010


'MacGruber' Fails to Defuse Bomb

27 May 2010 1:02 AM, PDT | Box Office Mojo | See recent BoxOfficeMojo.com news »

To a startling degree, audiences either rejected or were indifferent to MacGruber, the latest Saturday Night Live adaptation. Despite a boatload of promotion (particularly on SNL home NBC), MacGruber mustered just $4 million on its opening weekend at 2,551 theaters. MacGruber's start ranks as the worst-to-date for 2010 among 1,000-theater-plus launches. It's also the ninth worst start ever for a picture playing at more than 2,500 sites. The news is even worse in terms of estimated attendance. On that front, MacGruber had the third poorest 2,500-plus site debut, behind only The Rocker and Lucky You. The key reason for MacGruber's failure may have been an inability to transcend the rote one-joke nature of its source material. Like most recurring SNL sketches, the show's MacGruber interstitials repeat the same gag of the MacGyver-like main character being distracted from defusing a bomb that's about to explode over and over again. People who have been exposed to »

- Brandon Gray <mail@boxofficemojo.com>

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2014 | 2012 | 2010

1 item from 2010


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