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TF1 Studio Links Up With Paramount, Mars Distribution (Exclusive)

22 May 2017 2:15 PM, PDT | Variety - Film News | See recent Variety - Film News news »

TF1 Studio, the vertically integrated film banner launched by France’s top commercial network, has signed distribution and marketing agreements with Paramount and Mars Distribution.

Under the agreements, Paramount and Mars will handle theatrical distribution of TF1 Studio movies, the company’s co-deputy CEO Tristan du Laz told Variety. Paramount will handle most English-language titles, such as Michael Apted’s “Unlocked” (pictured); Mars will roll out TF1 Studio’s French films and festival-friendly movies, such as Julien Leclercq’s upcoming biopic “Prost.”

TF1 Studio will cover P&A expenses while Mars and Paramount will handle theater booking and orchestrate the marketing strategy. “These partners are highly complementary, and we’ve been together for a while on an ad hoc basis,” said du Laz, who joined TF1 from Studiocanal and now works with fellow co-deputy CEO Nathalie Toulza-Madar.

TF1 Studio previously had a deal with Ugc that covered French distribution. Since »

- Elsa Keslassy

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