He saw the power for broadcasting Formula One races on TV and built his
empire around this idea. F1 became a huge success and made him one of
the richest and most powerful businessmen in the world.
He started in motor sport as a driver. He raced motorbikes, too
President, FOM.
He also ran his own Formula One team, before he started to build his
empire around broadcasting the sport.
He allegedly declined the C.B.E. (Commander of the Order of the British
Empire) for his services to business in 1996.