The Gersh Agency is aiming for the fences by launching a baseball division. As part of the move, Gersh Sports has hired Paragon Sports Management's Joseph Longo and Matt Walker as division head/sports rep and vp business development, respectively.
Longo and Walker bring a roster of talent that includes Major League Baseball players David Dellucci, Luis Ayala and Brett Tomko as well as retired stars Matt Williams and Lenny Dykstra. Walker also adds fighting champion Randy "The Natural" Couture of the UFC to Gersh Sports' client list.
"We love these guys who we're getting into business with," said agency co-president Bob Gersh, a lifelong Dodgers fan. "We think with the way the entertainment business is moving, athletes really have a desire to cross over and work in TV and film."
Longo repped baseball players for 12 years until Michael Ovitz hired him to run AMG's baseball division. Three years later, when the Firm acquired AMG, Longo left to launch Paragon Sports Management.
Longo and Walker bring a roster of talent that includes Major League Baseball players David Dellucci, Luis Ayala and Brett Tomko as well as retired stars Matt Williams and Lenny Dykstra. Walker also adds fighting champion Randy "The Natural" Couture of the UFC to Gersh Sports' client list.
"We love these guys who we're getting into business with," said agency co-president Bob Gersh, a lifelong Dodgers fan. "We think with the way the entertainment business is moving, athletes really have a desire to cross over and work in TV and film."
Longo repped baseball players for 12 years until Michael Ovitz hired him to run AMG's baseball division. Three years later, when the Firm acquired AMG, Longo left to launch Paragon Sports Management.
- 3/19/2007
- The Hollywood Reporter - Movie News
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