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1 item from 2011


Taking Control: How Paul McCartney Tried to Reinvent the Beatles

15 March 2011 9:48 AM, PDT | Fast Company | See recent Fast Company news »

In this excerpt from their new book Come Together: The Business Wisdom of the Beatles, authors Richard Courtney and George Cassidy discuss how Paul did what every good leader tries do with a failing enterprise, change the strategy to save the business.

When the company begins a downward spiral, someone must take control. That person must have the best interests of the company as top priority, and the welfare of the members as a secondary focus. However, there are limits to what that person can accomplish if he attempts to manufacture a return to the good old days, especially from the top down. Esprit de corps must come from shared goals, and new circumstances call for new ways of working--and new ways of leading.

In Liverpool, as Badfinger's Joey Molland has noted, the band had always been the thing: a unit, inseparable. But by January 1969, Paul could see the Beatles slipping away. »

- Richard Courtney and George Cassidy

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1 item from 2011


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